The manual Applied Behavioral Economics: Theory, Method, and Practice for Driving Decisions has just been published. This is a collective project in which I have had the good fortune to participate as an Editor alongside colleagues from academia and the business world, including Loren Escot.

The book rigorously integrates behavioral approaches into economic analysis and real-world decision-making, both in academic and organizational contexts.

The manual is designed as a useful tool for:

*   Integrating behavioral approaches into economic analysis and decision-making.

*   Connecting empirical evidence with real public policy problems.

*   Designing decision-making contexts within organizations, markets, and institutions.

Links are provided both to the sales page and to a free sample of the introductory chapter.

Best regards,

Iñaki